Final Project Idea

For the final project, I am going to work with James and maybe some others, on creating an alternate reality game, possibly within Second Life. If you have never heard of this before, it is kind of like a viral advertisement, where the player uses things from both the real world and virtual world to play the game and complete tasks. For example the game may be mostly based online and the player may use email and phone to get clues as to what to do next or where to go. In some cases they may tell the user to go out into the real world and do physical things or interact with other players in the game. Usually these games are thought of as just that, games, not advertisements or marketing schemes. The player does not usually find out until the end what the game is actually promoting, though there may be some hints along the way. Here is a link to the wikipedia article on it, http://en.wikipedia.org/wiki/Alternate_reality_game, its probably a little less confusing and a little more descriptive.
We have not yet decided exactly what we want our game to be about, but we were hoping to come up with something that would incorporate design in some way since that is what both of us are studying. One idea was to incorporate some version of Photoshop Tennis or something similar, where the ultimate goal of the ARG would be to promote the artwork of the designer of the game. Whatever it is, we want it to have something to do with our area of study and hopefully be something that can ultimately have a positive learning outcome for us, as well as something to contribute to our portfolio.